The ways in which your coworking space or innovation programme shape the creative process of your members is far from obvious. The boundless nature of your members' creative journeys means that valuable interactions could happen anywhere - in the pub, the park, at a conference, on Skype, or with luck, in the kitchen or meeting room of your collaborative space. This is why tracing and unpacking the journey through which creative ideas develop sits at the centre of our methodology.
By tracking changes in the ideas of your members and identifying the interactions most closely associated with those changes, we are able to show what you are doing to generate "creative added value" - and what you could do better. Why did Rachel from Canada end up embedding intelligent sensors in her experimental, stylish outerwear collection for Cocker Spaniels? Work with us and learn now how you, your community or your programme can do vastly more to shape the transformative (or plain wacky!) innovations of tomorrow.